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CURRICULUM VITAE

Jayr Pocong

SEO Link Builder

I am a dedicated digital marketing professional with over 6 years of experience, specializing in lead generation and link building/outreach strategies. My strong creative and analytical skills have allowed me to drive impactful campaigns that deliver measurable results. I am deeply passionate about the evolving world of marketing and am continuously expanding my knowledge to stay ahead of industry trends. With a proven track record of optimizing SEO strategies, I am eager to leverage my technical expertise and innovative approach to help businesses grow and achieve their goals.

01 Experience

SEO Outreach Specialist/Link Building

Feb 2021 - Jan 2025

180 Marketing

• Responsible for the off-page SEO (link building) • Provide quality backlinks on high metrics(DR, KW, ST) sites • Keep a regular track of the keyword rankings • Identify relevant blogs for clients • Find email addresses and contact information of bloggers and key influencers • Content research for blog posts, infographics, and resource pages • Internal weekly/bi-weekly reports/updates • Attends meetings with Project Managers • Email template creation • Email outreach to website owners/bloggers using Buzzstream • Work with or delegate work to project specialists (writers, designers, developers) • Maintain an understanding of industry trends • Ensures client budget per month stays within the limit

Marketing - Data & Analytics

Jun 2016 - Jan 2018

RipeConcepts, Inc.

Provide sales and marketing report for business analysis. Assist in doing high level reports. Email marketing send out using Mailchimp and/or Marketing cloud. Doing effective and currently use lead generation methods such as lead mining, email marketing, lead magnets, guest posting, social media posting, to provide for the sales team. - Salesforce administration - Advanced Microsoft Office Suite Skills (MS-Excel including the use of macros, pivot tables and VLOOKUPs - B2B SaaS Lead Generation - Business Intelligence - Email marketing campaigns - Data analysis - Google Data Studio - Marketing Cloud - Salesforce campaigns - Social media specialist

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